Category Archives: Communication & Rapport

The Connect with Anyone Creed (free high-resolution PDF poster download)

By Scott | October 30, 2012 | Follow me on Twitter

The Connect with Anyone Creed free download

“Making genuine connections is not a box you check. It’s a way of life. Live it.”

- The Connect with Anyone Community Creed

The Power of Giving and Helping…

A few weeks ago, Mike Paradise, a loyal member of our Live Your Legend community, sent me a simple email that went something like this…

“You should let me design the next PDF / eBook projects you have. They’ll look better, be more pleasurable to read for your audience, and create a more professional image for Live Your Legend. I’ll do it for free (if you have one under ~5 pages like the one attached – if not we can work something out).”

He saw a way he could use his unique talents to help out a cause he believed in, so he reached out and did something about it (and no, I was not offended that he said our tools good be a little more polished – things can always improve, right?).

And I’m very thankful he did.

I responded asking if he could take the core tenets from our How to Connect with Anyone course and put them into a sexy, inspiring, fun poster that members could download, print out and put up somewhere as a constant trigger and reminder of how we ought to interact with the world.

I gave him no other guidance.

And this is the masterpiece he produced. Above is a low quality snippet of the full poster to to give you a feel (you can download the full high-resolution version below).

On top of that, he even offered to create prints and have them shipped anywhere in the world (which I’ll tell you all more about in a few weeks :) ).

For now I hope this serves not only as inspiration for how we treat the people around us, but as an example of how easy and powerful the simple act of selfless generosity can be.

Mike created this for our private Connect with Anyone community free of charge. But I thought you all deserved to experience it as well.

So today I want to give it to all of you in return. As a way of saying thanks for being such an important part of a movement that has taken on a life of its own – all because of you.

Download the Free High-Res Connect with Anyone Creed Poster

Connect with Anyone Creed free download ThumbnailAs a member of our community at LYL, you get this tool totally for free.

I just added it to the subscriber-only Passionate Career Toolkit, so to get the PDF poster download just enter your email in the form below.

**Some clarity for those of you new to Live Your Legend: Just so you know how things work around here, every couple months I create a massive workbook or tool in the form of a PDF, Word doc or online test to help you further do work you love, and I make it available totally for free as part of the set of tools every email subscriber gets access to (I call it the Passionate Career Toolkit). It’s a way of me saying thanks for your support.

If you are not a subscriber yet, entering your email below will give you immediate access to our full suite of free tools and you’ll get an update every time a new article comes out, as well as some other exclusive subscriber-only content. Thanks for joining the community and being a part of what we’re building!

*Note: If you’re already a subscriber, don’t worry, you will not be double subscribed. You will just be taken straight to the download page. Enjoy!

Download the free Connect with Anyone Creed:

Don’t see a form? Click here.

May this work of art inspire you to surrond yourself with the people who bring you to a whole new level – and to help as many people around you in the process.

Making genuine connections is not a box you check. It’s a way of life.

This is how we approach the people around us.

Read it.

Live it.

Be it.

Then go out and help someone!

-Scott

P.S. A huge thanks goes to Michael Paradise for breathing a whole new life of inspiration into this project.

Michael is a freelance graphic & web designer residing in Saint Louis, Missouri. He specializes in helping businesses create their brand identity. See more of his work here.

His personal development blog, The Way of Man, focuses on developing excellence of the mind, body, and soul in order to achieve self-actualization and enlightenment. Coming Winter Solstice 2012.

If you’d like to get in touch, and tell him what you think of the Creed, I know he’d love to hear from you! You can find him on Twitter.

Here’s a little more from Michael about why he created the Creed the way he did…

“While designing this poster I tried to emphasize what I believed were the most important aspects of making new connections. To me, this culminated in Scott’s simple phrase “Believe In People.” To make genuine and lasting connections, I think it is essential to put your faith in the human race and believe that people are inherently good. Without this fundamental stance our view of the world becomes skewed, and each new person we meet is seen disparagingly as a resource to be used, a potential threat, or an opponent to be conquered. Instead we should believe that all people are sacred individuals worthy of our benevolent consideration, even (perhaps especially) those we disagree with and think misguided. With this mindset all people are your friends, even your enemies.

The rest of the phrases featured in the top half of the poster are, to me, prerequisites to being a likable and interesting person. They tell you to become a person that stands for something, someone with the courage to actively pursue their passions and lead an interesting life. It tells you to truly care about other people and attempt enhance their life with your presence. In essence, to become a unique individual hoping to share a wonderful adventure with others.

Finally, the bottom half of the poster is a practical guideline to navigating a particular social event. Here’s how it reads: “Show up and be well-groomed. See the other people at the event as friends, not strangers. Be open to conversation with them, and connect for the fun, not because you need something. Remember your new connections names – then be the connector and introduce them to others you know. Establish common ground between these people to get a conversation going, pay attention and create coincidences. Something familiar will put them at ease.

Keep track of all you say and promise, because consistency creates trust. Don’t be a know it all – while you should feel free to offer advice, be open to taking advice from others as well. Look for ways you can help out and create opportunities for other people. Keep up, hold your ground in conversation, and follow up when it’s over. Do this persistently and good things will happen. Regardless of outcome, always show your gratitude.”

You can download the full Creed here:

Don’t see a form? Click here.

Who do you know who could benefit from the Creed (and our community here)?

Please click here to share it with them on Twitter or forward this to those who need it. The world will thank you.

Now I’m off to put on the final touches to hopefully have my TEDx talk uploaded for you all next week!

11 awesome comments

Ask the Reader 3-Day Contest: What Would You Do If You Had the Help of Anyone You Wanted? (win course access for life)

By Scott | October 3, 2012 | Follow me on Twitter

What could be possible with the right people?

“Call it a clan, call it a network, call it a tribe, call it a family: Whatever you call it, whoever you are, you need one.

- Jane Howard

Ok, it’s time for some fun!

We’re keeping this one simple. Next Tuesday morning is the private Insider’s Team launch of How to Connect with Anyone (main launch is Oct. 16th), and today I want to give our entire Live Your Legend community the chance to win free course access for life. Think of this as a scholarship of sorts.

**Plus, the first 20 people to comment will get $10 off the course if you decide to join when the course goes live. 

All I want to know is how you could most benefit from the How to Connect with Anyone course.

To enter, all you have to do is answer one question in the comments by this Friday at midnight PST, and on Monday I’ll announce the winner.

Here’s your one question:

How would your life be different if you had the help of anyone you wanted?

What project would you build? What would you do differently? Anything goes – just tell us why having a passionate and supportive group of people in your corner is so importnat to you.

That’s it. Take 30 seconds right now to answer that in the comments below (email readers click here). I can’t wait to hear your story! I even plan to include some of them in the course content!

Our biggest most ambitious project yet…

This is by far the most ambitious project I’ve taken on, and I’m literally buzzing with excitement to get it out to you guys.

And I could not have done it without the 10,000+ responses, ideas and bits of feedback you’ve given me over the past months. I built what you asked for. Thank you for that.

How to Connect With Anyone is more than just an online course.

It’s a comprehensive and interactive private community with step-by-step tools, scripts and videos, with live interaction and webinars, to teach you a proven framework for getting the attention of and befriending industry leaders, as well as (and much more importantly) forming a tight and trusted community of peers, mentors, partners and supporters necessary to build your ideal business or career.

No matter if you’re an introvert, don’t know what to say, feel like you have nothing to offer, or live in the middle of nowhere, we’re creating this course for you.

I actually spent over seven hours yesterday with my video guy Glenn shooting 21 studio-quality videos for the course. It’s going to be interactive. It’s going to be engaging. And most importantly, it’s going to be really freakin’ fun!

As most of you know by now, I believe there is no more powerful predictor of success than the people you choose to surround yourself with. You simply cannot have the impact you were meant to make, nor fully Live Your Legend, if the people around you don’t inspire, support and bring you to a new level.

The people around you must show you the impossible can be your new normal. In fact, that’s why I created Live Your Legend in the first place.

With that said, let’s get back to this week’s contest. 

Just answer this one question in the comments below (I actually listed a few similar questions to give you a better feel):

What would you do with the right people in your corner?

What could be possible? How could you benefit from How to Connect With Anyone? Why do you most need the course?

You must answer this by this Friday at midnight PST in order to be eligible, and I will announce the winners next Monday before our Insider’s Team launch.

The winner will get free access to How to Connect with Anyone – for life!

Btw, here’s some of what the course will include, just to give you an idea of how huge of a project this is…. 

  • The full 4-week 12-module interactive How to Connect with Anyone online curriculum, with private login
  • Specific word-for-word scripts, dialogues, videos, presentations, case studies and activities that focus on taking action and actually making contact
  • Comprehensive interactive accountability exercises, tools and check-ins
  • A suite of online resources and top websites for making real connections
  • A team of over a dozen experts and top connectors who share their best strategies for standing out and building meaningful relationships both online and in-person. Some include Keith Ferrazzi (Bestselling author of Never Eat Alone), Brian Johnson (CEO of en*theos), Derek Sivers (Founder of $100m business, CD Baby) and Chris Guillebeau (Creator of World Domination Summit & The $100 Startup)
  • Private access to an ongoing community of supporters and our live community forum for getting real-time help, sharing stories, getting feedback, creating mastermind groups, hosting live meetups and making real-time connections ($200 value)
  • Four weekly live webinars to discuss progress and get solutions to your challenges ($600 value)
  • Bonus #1: How to Email Important People 28-lesson eCourse ($97 value)
  • Bonus #2: How to Use Twitter to Connect with Influencers eCourse ($97 value)
  • Bonus #3: Sales and influencing 101 ($97 value)
  • Lifetime access & free updates for life ($500+ value) – this is a flagship course that will be updated a lot in the future and you won’t have to pay a dime for any of them
  • And a few special things we’ll mention during the launch ;)

Like I said, this project has taken on a life of its own!

So all I want to know is…

What could be possible if you had the support of anyone on the planet to help make your project a success?

With the right people in your corner, what would you build or create?

Would you finally write that soon-to-be bestseller? Would you start a charity to solve the clean water crisis in Africa? Would you finally leave that soul-sucking job? Would you launch that career or start that business you’ve always talked and dreamed about? Or would you just have a lot more fun?

Have fun with this. Dream big. The more specific the better. Tell us exactly what you’d do with the right people in your corner.

All I want to know is how you think you could benefit from the How to Connect with Anyone Course. 

Share in the comments (answers must be in by this Friday at midnight). The most honest, fun, real, engaging response wins the life-time scholarship. We’ll announce that on Monday.

And remember, the first 20 people to comment will get $10 off the course if you decide to join when the course goes live. 

I can’t wait to hear your story and I REALLY can’t wait to show you this over the next two weeks!

Thanks for everything guys,

-Scott

P.S. If you’re not a part of the pre-launch Insider’s Team yet, you can still join us here and you’ll get early access to the course at a special price.

For everyone else, keep an eye out for our main launch on Tuesday October 16th. It will only be open for 3 days.

P.P.S. Also, next week I’m publishing our second Living Legends Reader Spotlight, where I’ll profile 10 of your projects to our whole community (and one gets a one-on-one coaching session with me). You would not believe the submissions we’ve gotten over the past month. So damn inspiring!

Now take 30 seconds and give us your contest response below

110 awesome comments

The 31 Habits of the World’s Best Connectors

By Scott | September 25, 2012 | Follow me on Twitter

The habits of connecting with anyone

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”

- Aristotle

**Creativity Update: I’m holed up in Lake Tahoe all week putting the finishing touches on our upcoming How to Connect with Anyone course – so I’m taking a quick breather to get this out to you!

For those of you not a part of our pre-launch Insider’s Team, you can still join us and get early access at a nicely discounted price, plus the special report on The 7 Pillars of Connecting with Anyone. The course will only be available to the first 150 people, and our Insider’s Team will get first dibs (before it’s announced on LYL next month). You can join us by entering your email on this page.

Given the upcoming launch, I wanted to share some content from one of our modules.

Enjoy!

Habits Create Results.

Over the years of my deep study and fascination with people and social dynamics, I’ve noticed that the world’s best connectors do things in a pretty similar way.

We all know the people who meet people with ease, seem to always have the influencers in their corner and are constantly surrounded by passionate and inspiring people.

Whether they know it or not, they all follow a set of habits.

Let these habits serve as guidance for how to approach the people around you. For me they are a way of life.

They are also our framework for How to Connect with Anyone.

Without them you’re nowhere. With them anything’s possible.

The 31 Habits of People Who Connect with Anyone

1. Make friends. This is the foundation. Making genuine connections is nothing more than making friends. When you’re about to approach someone, ask “how would I treat this person if they were my close friend or someone I’d want to be a close friend?” You don’t have hidden agendas and constantly push products and talk about yourself with your friends. You put friends first. You listen to them. You hear their problems so you can help in any way you can. Act accordingly.

2. Smile. This is by far the fastest way in the world to create a connection. It’s also a powerful show of confidence, which people respect and are drawn to. Smiles are contagious and the simple act makes people feel better. Whether it’s a close friend, a bus driver, someone you’re dying to meet or you’re just walking down the street or into a room of strangers, there is no stronger opener.

3. Be genuine. If you’re not connecting with people because you care about having them a part of your life, then stop. If you’re connecting just because you want to get yourself further up the ladder, then you’ve come to the wrong place. There is only one type of connection – one you genuinely care about. Find someone you actually do care to meet and get to know. Anything else is a waste of time.

4. Contribute. Meeting people is about making their lives better. Whether that’s by giving them a smile, a new job or anything in between – there is a way to help everyone. See everyone as a chance to help. Give like crazy, embrace generosity and make others more successful.

5. Know what matters to them – do your research. The more specific you can help someone the better. This comes from learning all you can about the people you want to meet. Not to manipulate, but so you can actually do something meaningful for them. Read their blogs and books, take their courses, sign up for their newsletters, learn about their interests, family, passions and charity work. Anything is game. With today’s online tools, there is no excuse not to learn about someone before trying to interact with them.

6. Start immediately & connect long before you want something. Don’t wait for the right time, more credentials or some arbitrary milestone. Those are excuses for inaction. Connecting is similar to planting trees – the best time to start was 20 years ago, but the second best is right now. No one wants to connect with someone who’s just out to get something. You will no doubt ask for help in all kinds of ways from the people you know, but that is far from the first step. Start as early as possible and connect because you want to, not because you need something. There’s really no other way to be genuine.

7. Make people a priority. There is no more important task for anyone than surrounding yourself with the right people. It’s all of our job and a part of every day. It’s not something we do for an hour every week or two. It’s a way of being. A way of life.

8. Be open to conversation. Embrace conversation with those around you. Everyone is a chance to learn something. Your server, the guy next to you on a park bench or plane flight. Even if you came to read a book, realize the best part of your day might be learning about the world of the person next to you.

9. Be well-groomed. I hate to have to mention this but if you smell like you haven’t showered for three weeks, look like you just spent the past four days strung out in Vegas, or have the breath of a dead cat, people are not going to want to talk to you. It’s not about wearing expensive clothes and watches, but it is about being presentable and physically enjoyable to be around.

10. Embrace persistence. Be comfortable with not getting responses. Most connections take a while and can’t be rushed. And while you’re at it, get used to “No” too. People are busy. Especially the well-known high-up folks. Just because you don’t hear back or get a no at first, does not mean it’s over. Most people send one email or make one phone call and think they’ve done their job. Not even close – that’s just the very beginning. If you have a way to uniquely help them, then it’s your job to get in touch. They will thank you for it. Don’t be a stalker. Don’t be the annoying nag. Friendly genuine persistence is a power few use.

11. Make days & provide memorable experiences. Get in the habit of making peoples’ days better. This could be as simple as a smile, compliment or heartfelt thank you. Provide fun/unique/enjoyable experiences that make life at least a little better.

12. Know who you are & who you want in your life. Know your passions, goals, talents, interests and the impact you want to have on the world. These will serve as your guiding light for how you can help and who you actually want to write into your story. Act with intention.

13. Be uniquely YOU. Don’t try to be someone you’re not. Don’t try to look and sound like someone else and don’t hold back! Be vulnerable and open. Share your real story and goals. Tell others about your wife, kids and parenting struggles. Talking about the weather does not build connection. Being real does.

smile to meet people

14. Create trust. Every interaction is a chance to either build trust or erode it. Do what you say. Show up on time. Share who you are. Slowly open up your real world to others and they’ll do the same for you.

15. Keep track of everything. After every meeting or interaction, write down what stood out, what you learned about them, their goals, their interests, family, birthdays. Anything goes.

16. Pay attention. The easiest way to be interesting is to be interested. Find excitement in what you can learn from others. Hear what they say. Listen and learn about what matters to them. Not so you can say  something back as soon as possible, but so you can get a window into their world. People want to tell their story. Be the person excited to hear it.

17. Follow up & keep up. Keeping track makes this all the easier. A phone call, lunch, email or casual introduction to someone helpful. Any will do. Follow up with unique value, keep them front of mind and keep yourself in the front of theirs.

18. See opportunity in others. Every new person is a chance to connect and help, and has the possibility of being the person you’ve been dying to meet. You won’t know unless you say hi.

19. Believe in people. Know that most people are inherently good and want to help as much as they want to be helped. They want to make the meaningful connections as badly as you do. They want to hear your story and they want to tell you theirs.

20. Find common ground. Everyone has something in common – see it as a fun challenge to find what it is. The faster you can find shared ideas, beliefs and interests, the quicker you can relate.

21. Remember names. Nothing feels better than hearing your own name, especially from someone you just met. And “I’m not good with names,” does not fly. No one is good with names unless they practice! This alone puts you on a whole new level.

22. Be the connector. Bring groups together. Host events. Introduce friends who have similar interests. Make it your job to bring the right people together. There is no more powerful service you can provide.

23. Be the mentor as well as the mentee. There will always be people above and below. Be the mentor for a few people not quite at your level and find mentors to keep brining you up. Embrace both roles. You can’t have one without the other. Do your part.

24. Show your passion. You must be interesting. The best way to do this (aside from listening like crazy) is by embracing your passions, working towards an idea or cause and having a set of beliefs you’re deeply excited about that you openly share with others. No one likes talking to lemmings. Live and connect with passion. This is the surest way to be someone worth talking to – and everyone is capable of it.

25. Lead an interesting life. Live a life worth hearing about – most importantly for you, but for those around you as well. Do things you don’t normally do. Just being in new surroundings will cause you to interact with a new group of people without even trying. The more things you do and try, the more things you’ll have to talk about and the more fun you’ll have!

26. Tell stories. People connect on energy and emotion, not facts and stats. Communicate with stories as often as possible and encourage others to tell theirs. Know the fun stories of your life and share them with others.

27. See friends not strangers. When you walk into a room, see the new faces not as strangers but as friends you have yet to meet. You see the world in a more similar way to others than you probably realize – especially if you’re at the same event or a part of the same communities. Approach accordingly.

28. Care about people. None of the above matters if you don’t actually care about the people around you. If you don’t care about the person being a part of your life, you likely won’t do any of this stuff. If we’re going to connect in a powerful way, we must reframe the way we look at people. Enough said.

29. Show up (ideally in the physical world). Connections don’t happen in your house or office. You must get out there, say hello and reach out. This can start with emails and online connecting but this is only the very beginning. Nothing makes a more powerful impact than meeting in the flesh. Don’t hide behind technology. Get out of your office and from behind the computer, work from a coffee shop instead of your living room and be in the places where other passionate people hang out.

30. Create coincidence. The craziest things tend to align when you start to reach out, offer help and share your stories and passions. The examples of ‘random chance’ you’ll hear throughout our How to Connect with Anyone course will blow your mind. This is how I met Simon Sinek, Tim Ferriss, Keith Ferrazzi, Peter Thiel, Gary Vaynerchuk and plenty more. The more time you spend around others, the more it happens. Be in the right places and let chance play its part.

31. Be unforgettable. When you embody these habits, standing out becomes a given. Your existence becomes memorable.

You cannot do it on your own. 

Every successful person (no matter how you define it), has an army of passionate supporters in their corner.

It’s on us to build that team.

Let this be your bible going forward. Print it out. Put it in a place where you’ll constantly be reminded.

Then watch the magic unfold.

There are big things to come guys. I can’t wait to share this course with you. It’s going to be real-time, interactive and will provide a special community for connecting in a way like no other project in the past.

Now it’s time for me to get back to work!

-Scott

For the comments: What habit did I miss – share your best? And if you have any questions about our How to Connect with Anyone course, please let me know in the comments!

Have you joined our free Connect with Anyone Insider’s Team?

If not, you can still join us by entering your email below (or on this page if you don’t see a form).

As an Insider you’ll get the chance to become a founding member and get early access to the course at a deep discount long before it’s mentioned on Live Your Legend. You’ll also get these three free bonus reports:

  1. The 7 Pillars of Connecting with Absolutely Anyone
  2. The Top 24 Reasons Keeping You from Making World-Class Connections
  3. Simon Sinek’s #1 Factor in Connecting with Anyone video

The top-secret Insider’s course launch is on Tuesday October 9th at 7am PST, and we’re only offering up 150 spots on a first come first serve basis. So be sure to mark your calendars!

Only Insiders will get access to the Oct. 9th launch.

To get in on the action, enter your email below (or on this page).

This is going to be so fun!

30 awesome comments

How to Get Influencers to Say Yes to Your Ideas (The 16 Laws You’re Probably Not Following)

By Scott | September 19, 2012 | Follow me on Twitter

get influencers to say yes

“Eighty percent of success is showing up.”

~ Woody Allen

**Important Note: This is the second part to our “Connect with Influencers Online Series” as we get ready to launch the How to Connect with Anyone course in a few weeks. 

For those of you not a part of our pre-launch Insider’s Team, you can still join us and get early access at a nicely discounted price, plus the special report on The 7 Pillars of Connecting with Anyone. The course will only be available to the first 150 people, and our Insider’s Team will get first dibs (before it’s announced on LYL next month). You can join us by entering your email on this page.

Now, back to connecting…

Getting Influencers to Say Yes to Your Ideas

Wow! I just got off an insane two-hour webinar with David Siteman Garland of The Rise To The Top. That guy has so much damn energy!

The topic at hand was how to Build Genuine Relationships with Online Influencers Over the Web, and there’s no one who’s taught me more in the space than David. My ten pages of notes proves just how much I still have to learn ;) .

The guy has befriended and interviewed over 300 of some of the biggest and most influential people in just about every industry – from Seth Godin, Tony Hsieh and Tim Ferriss, to professional wrestlers and bikini champions.

He’s a master at building fast rapport and getting in touch with the ‘untouchables’.

The wild thing is that four years ago he knew no one.

Now he knows the best of the best, his interviews have gotten over 6m views and he’s built an awesome multiple-six-figure lifestyle business – just by reaching out, helping and interviewing folks.

He shared his step-by-step approach for making these world-class connections as well as a lot of things he usually only covers in his Create Awesome Interviews course - I’m grateful!

Thanks to the few hundred of you who joined us live. For the rest of you, I wrote up the best of the best of my notes below.

Unfortunately we won’t have a recording of it, but this should be WAY more efficient anyway!

So let’s get to it…

No matter the medium, people are people

While David’s presentation and business revolve around making connections using online video, realize that whether you are trying to make friends in your hometown, befriend the business owner down the street, or get an email response from Warren Buffett, it’s all the same.

People are people. This stuff is universal.

Be genuine or stop trying.

The below techniques work wonders in actually getting influencers in your corner, but that’s only the case if you actually care about them, want to help and have genuine interest in making them a part of your life. If you don’t, then stop trying and please please don’t use the below as a selfish ploy to clamor to the top. It won’t work and you’ll look like an asshole.

Ok, you’ve been warned ;)

The 16 Laws to Getting Influencers to Say Yes to Your Ideas

1. Look sharp – inside and out. This goes for your website design, how you dress, your business card or whatever – if it represents you, be sure you’re proud of it. There’s a reason why studies have proven that people will follow a man in a suit as he jaywalks across a street much more often than they will a guy in a tattered pair of shorts. I’m not saying dress like a banker – in fact don’t do that. Just have some internal and external self respect.

2. Be credible, believable and trustworthy. Hang around people you’re proud of. Do things you’re proud of. The first thing everyone does when they get an email or request from a stranger is Google them to check out your site and work. Who have you worked with? What do you stand for? This is a quick make or break. A good image and right people in your corner screams credibility. For most of us this means a website that looks like we actually give a sh*t about what we’re doing. David has absolutely nailed this over the past few years with his interview show.

You’re either seen as an “up and comer” or as “amateur hour”. There is no middle ground. You decide. 

3. Start with the people you already know. There are cold contacts (who you don’t know and don’t know you) and there are warm ones. Start with those you have some connection to. Friends, friends of friends, family friends, professors, local business owners, past employers – whoever you can. Meet with them first. Practice and build up your confidence, story and style with those you’re comfortable with before going big time.

David’s first interview was a local bar owner friend of his, and Larry King did his first 100+ interviews/meetings by sitting at the local diner and asking to interview anyone who came through the door. This also helps build up your “Credibility Portfolio” so the cold contacts can see who you’ve been associating with. Starting warm is HUGE. Especially for confidence building. We talk about this a lot in Connect with Anyone.

4. Ask for a referral. This is what starts to get you in front of a lot of interesting people. Never leave an interaction without getting the name of one person they think you should meet. Be specific about what you’re looking for. If you say “If you know anyone else I should meet with, let me know…” or “could you help help me come up with 10 other people to meet,” you’ll get nowhere. Only ask for one. Two at the max. No more. Soon enough you’ll have more contacts than you know what to do with. Btw, nothing screams credibility and trust louder than a trusted friend recommending you. Pure gold.

5. Leverage the “Give Back Factor”. Carol Roth, bestselling author of The Entrepreneur Equation, says there are three types of inquiries she says yes to: From big media, friends and random people she feels are actually out to make a difference. Successful people (or anyone) can tell in a heartbeat if you’re out to make the world better or if you’re just looking to selfishly get ahead. Be the person who is out to make a difference and people above you will want to give back & support your cause.

6. Make contact & be everywhere. Reach out on all platforms. Start with their personal website, even if it’s just a contact form. That’s how David reached FUBU founder and ABC Shark Tank star Daymond John. Reach out on all social media platforms. Your name starts to stand out and it shows you care. Facebook messages sometimes work better than email – a little less businessy. But do them all.

If you don’t have their email then send a Tweet like this “Congrats on what you’ve built. I’d love to [have you on my show--insert your own benefit driven request]. What’s the best email to contact you?” People respond more than you’d think – as long as you don’t talk yourself out of sending the first message! And don’t forget the phone. Most are too scared to call. Be the one willing to dial it up old school.

7. Get advanced. Use the free service HARO (Help a Reporter Out) as the reporter to find experts, use paid services like WhoRepresents?com and IMDbPro to get in touch with publicists of the uber famous.

help someone

8. Befriend their assistant. The assistant is the ultimate gatekeeper. No calendar is impossible to get on if the righthand man or woman likes you. I’ve gotten to know Warren Buffett’s assistant Debbie pretty well over the years ;) .

9. Send the all too rare hand-written letter. People love getting mail. And a nice card stands out WAY better than a clever email subject line among hundreds of others. Buy a pack of fifty personal stationary cards and start sending. Response rates are often much higher than electronic.

10. Nail the timing. Time your request with their book, product, movie or season launch and help them get the word out. People love being promoted. Timing is everything. That’s how David got Seth Godin on his show – twice. In the heart of two book launches.

11. Make it easy. Don’t ask for some huge response. Give them a prepaid addressed envelope to respond to you and maybe even throw in a two-dollar bill (the added smile and reciprocity might help), or a simple question to answer. I once wanted a response from Seth Godin for a post. He said he was too busy. So instead I found my favorite quote of his, sent it back to him, and asked if I could use it. He had enough time to say yes. This is why interviews are so powerful. All they have to do is show up in front of a webcam for 20-30 minutes. No prep. No extra time. Don’t make ‘em work. Instead, throw a party!

12. Brevity wins. Max 5-10 line email to get your point across- ideally much less. Don’t over-explain or build yourself up too much. Just offer value. Btw, as part of David’s Create Awesome Interviews course, he has the exact email templates and scripts he uses to land the biggest guests. No sense in reinventing the wheel. Oh and if you can’t tell, I’m still working on my brevity – Do as I say not as I do :) .

13. Follow up. Don’t confuse ‘not now’ with ‘no’. People are busy. If you care enough you will follow up. It took David 2.5 yrs to interview Tim Ferriss. Every time his assistant told him to check back in six months, he’d set a calendar reminder to follow up exactly then. Who does that?

14. Deliver. Do what you say. Deliver on time. Don’t wait six months to publish an interview, guest post or send a gift. Do it today or latest next week.

15. Do it because you care. Don’t publish their ideas and beg for them to promote and share it (never once in 300+ interviews has David asked that they promote his work). You did this to help them, not you. Act like it. The favor almost always comes full circle.

And most importantly…

16. Get as personal and face-to-face as possible

This trumps everything. The more in the flesh and emotional your means of making contact, the more impactful and memorable you are. If you know your idol will be speaking in town, bust your ass to show up, say hi and offer value in person (ideally before he gets on stage). If you can’t get in person, then do the next best thing in the virtual world.

That is why David has focused his entire business around video interviews. Aside from being in the same room, there is no more raw, personal, humanizing or emotional way to connect. I just watched a TED Talk where Chris Andersen, head of TED, mentioned that within a few years 90% of the Internet’s bandwidth will be video.

Online video is changing the way the world interacts and learns, and is transforming the level on which we connect. This is huge.

There is simply no more powerful way to create a virtual and visceral bond.

If you’re not doing it, it’s time to start.

But what about all the details?

The above tactics work. But there a lot of details, scripts and steps that come with honest online connecting, especially via video interviews. Enough to fill a post 100x this long.

The good news is that David spent the last six months codifying his entire process into a course called Create Awesome Interviews.

But he is also one of our Experts for How to Connect with Anyone. Any you will be able to access to ton of his tools via our upcoming course. You can sign up for our pre-launch Insider’s Team here.

The people in my world have changed everything

I would be nowhere without them. Without you guys.

Our environment is one of the few things we have control over. We must control it.

We know how important this stuff is.

Either you decide to surround yourself with the right people or you don’t. But it’s on you.

All it takes is deciding to reach out and offer some value.

Interviews and promoting others’ work gives you an incredibly easy way to reach out to the people you used to tell yourself were out of your league, and have the confidence that you can actually do something for them. With that confidence, crazy things start to happen.

But to be honest, I don’t care how you decide to reach out and help those you want in your corner.

All I care about is that you reach out.

No more excuses about being in the wrong place, having nothing to offer or not being capable enough.

Stop over-thinking it.

There is only one best time to create your community.

I’m pretty sure you know when.

-Scott

P.S. Keep an eye out next week for another powerful tool on making connections in your hometown. Man, this stuff is so fun!

P.P.S. And David, thanks for doing what you do. You’ve provided a lot of value for us all this week (and the years leading up to it).

Have you joined our free Connect with Anyone Insider’s Team?

If not, you can still join us by entering your email below (or on this page if you don’t see a form).

As an Insider you’ll get the chance to become a founding member and get early access to the course at a deep discount long before it’s mentioned on Live Your Legend. You’ll also get these three free bonus reports:

  1. The 7 Pillars of Connecting with Absolutely Anyone
  2. The Top 24 Reasons Keeping You from Making World-Class Connections
  3. Simon Sinek’s #1 Factor in Connecting with Anyone video

The top-secret Insider’s course launch is on Tuesday October 9th at 7am PST, and we’re only offering up 150 spots on a first come first serve basis. So be sure to mark your calendars!

Only Insiders will get access to the Oct. 9th launch.

To get in on the action, enter your email below (or on this page).

This is going to be so fun!

—–

Images credit 1 & 2

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5 Ways to Use the Internet to Build Real Connections with Impossible to Reach People

By Scott | September 11, 2012 | Follow me on Twitter

connect with impossible to reach people

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

― Maya Angelou

**This is the first part to our “Connect with Influencers Online Series” as we get ready to launch the How to Connect with Anyone course in a few weeks.

Enjoy!

*****

Connection Comes from Action…

I’m keeping this post intentionally short (at least for me) – first off because I have to get back to work finishing up the course, and more importantly because connection does not come from reading – it comes from making contact. When in doubt, get out there, say hello and add some value! We’ll cover plenty more details in our connecting course (join our pre-launch Insider’s Team here).

Now on to making big-time online connections…

Making connections is easier than most think.

I don’t care if you’re looking to meet a friend, business partner, wife, Warren Buffet or any top influencer in your industry, it all comes back to the same concept…

Making. Peoples’. Lives. Better.

If you spend your life thinking about how to bring the people around you (or the people you want to be around) up to a new level, making the world-changing connections will never be an issue.

This can be done a million ways – from promoting their work, to helping their child get a job or simply providing that unbeatable feeling of giver’s high.

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